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Lee Hi Front MAC Cosmetics Future Forward Campaign alongside Justine Skye & Dua Lipa!

This spring and summer, beauty purveyor MAC Cosmetics is unleashing the next round of its Future Forward campaign with an international trio of rising singers; Justine Skye, Dua Lipa and Lee Hi.

Closing out the collection on June 29, is K-Pop star Lee Hi, who after taking a three-year hiatus is back on the scene with upcoming music and a deep red matte lipstick ($17; maccosmetics.com), inspired by the reds she wears every day. “I wanted to make a red lipstick that is on-trend and wearable, and I wanted the color to be provocative, yet very feminine and girly.”

BILLBOARD: How has your beauty philosophy shifted since your first experience wearing makeup?

LEEHI: When I first started to use makeup at 15, I would imitate my mom and older sister. However, I often wore the wrong foundation shade, ugly lip colors and had very unwieldy brows. I think experimenting with makeup early on is important because you can figure out what works for you and what doesn’t. The process of finding the right colors and how to wear them is really fun. On stage, I enjoy vivid color lips like purple or red and glitter on my eyes, but in daily life, I keep my look more natural.

BILLBOARD: What role does makeup play in representing who you are as an artist?

LEE HI: I always consider how it [makeup] looks from different angles, under the intense lighting on stage and if it works with my outfit. The audience resonates with artists by listening to their music, but they also find inspiration by watching an artist’s music videos and performances. I use different makeup looks to complement my new songs.

LEE HI: Tell us about your everyday makeup routine.

After prepping my skin, I use foundation and cover dark spots with concealer, then use a brush for shading powder. For my eyebrows, I use a pencil to fill them in and set with a clear brow gel. Then I contour the nose with very light shading color and put on the blush, which will always match my dress color. To blur the edge of my lip line, I use the leftover foundation from my face puff. Sometimes I put on MAC’s Lightscapade Highlighter on the edge of my nose, upper cheek, chin and philtrum (Cupid’s bow) and add a gloss to make my lips look full and moisturized.

LEEHI: What about when you’re going out?

I love a dark, smoky look with false lashes and then finish with a nude lip, usually MAC’s lipstick in Peachstock.

LEEHI: Last year you released your sophomore project Seoulite which has a more mature sound compared to your solo debut album. Now that it’s 2017, what can your fans look forward to next?

2016 was a great year. Releasing Seoulite three years after my debut album showed my musical leap. For 2017, I am working on something that I can’t reveal as of yet, however, my fans can know that I will continue doing the producing and songwriting.

Source: BILLBOARD